Today's Parola del Giorno is the noun la degustazione, which means tasting.
Wine (and food) tastings are common not only large cities but also small ones and in the countryside.
Whenever possible, try before you buy!
See the word used below:
Questo fine settimana vado con la mia famiglia a fare una degustazione di vini in campagna. Sarà una buona occasione per rilassarsi e assaggiare buoni vini.
This week end I am going with my family to do a wine tasting in the country. It will be a great occasion to relax and try some good wines.